Roger Verdurmen talks at MAGnify 2020 about the influence of context on our perception of normalilty, on our behaviour and on brand appreciation and message transfer in magazines and print.
The video of the presentation has been cut into bite-size pieces per subject. You can find the full video at the bottom of this page.
What is context?
Behavior and value
Credibility
Proof (1)
Proof (2)
Context in our daily practice
Content marketing = Context marketing – full video
Watch the (short) videos of our other speakers as well:
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