Let the power of magazines amaze you
In her MAGnify 2020 keynote speech Deniz Sariyildiz, Director Creative & Media Effectiveness at Kantar explores the roles of different media channels from a brand building perspective. In a world of extreme digital fragmentation, do we still have tools to create quality reach? With data from a range of Kantar research sources, a.o. their COVID-19 Barometer.
The video of the presentation has been cut into bite-size pieces per subject. You can find the full video at the bottom of this page.
